Difference between Blogger and WordPress ?

 What Is Blogger? Blogger is a free blog hosting service. It’s known for its simplicity and user-friendliness, making it popular among beginners. Since Google owns Blogger, you only need a Google account to log in to your blog. It already includes a free Blogspot subdomain, so your blog address will be www.yourname.blogspot.com. One account can create up to 100 blogs and store thousands of photos and videos. There are no limitations on how many blog posts a user can create. However, the number of static pages created can’t exceed 20. Other notable features of the Blogger platform include: Seamless integrations with Google services like Google Domains, Google Photos, Google Affiliate Network, and Google Adwords. Security, reliability, and constant updates by Google. Free SSL certificate. Simple and intuitive content management system (CMS). What Is WordPress? WordPress is one of the best open-source blogging platforms used by 43% of websites. Users can create any website with WordPr...

 What is digital marketing? Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel. Digital marketing typically refers to online marketing campaigns that appear on a computer, phone, tablet, or other device. It can take many forms, including online video, display ads, search engine marketing, paid social ads and social media posts. Digital marketing is often compared to “traditional marketing” such as magazine ads, billboards, and direct mail. Oddly, television is usually lumped in with traditional marketing. Why is digital marketing important? Any type of marketing can help your business thrive. However, digital marketing has become increasingly important because of how accessible digital channels are. In fact, there were 5 billion int...

  What is Search Engine Optimization (SEO)? Let’s start by asking an obvious question: what exactly is SEO?  SEO stands for ‘Search Engine Optimization’, which is the process of getting traffic from free, organic, editorial, or natural search results in search engines. It aims to improve your website’s position in search results pages (SERPs). Remember, the higher the website is listed, the more people will see it.There’s a great graphic created by Rand Fiskin, co-founder of Moz, that takes from Maslow's Hierarchy of Needs’ pyramid. Fishkin’s  ‘Mozlow's Hierarchy of SEO Needs’  looks at how people should execute SEO.  Mozlow's Hierarchy of Needs Top tip:  SEO is no longer confined to search engines like Google or Bing. It’s also important for social networks such as  YouTube  and TikTok as people turn to social media to find information.  What are the three pillars of SEO? As a digital marketer, knowing how to get your brand, website, or comp...